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IndUS Business Journal

2006-05-01 | Newspaper Article | Article

Sheetal talks the ‘Business of Entertainment.’

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Press Date: 2006-05-01

by Naomi Grossman

URL: IndUS Business Journal

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Friends! Y’all are invited to what will be one o

Friends! Y’all are invited to what will be one of the best nights. Trust me. @equalitynoworg is an incredible organization that I have had the privilege of working with for years. They are the gold standard in fighting for equality globally and do tremendous work. I cannot say enough about them- they truly impress me more and more. They even won the International Gender Equality Prize last year for changing discriminatory laws across the world.

This year, their gala will be virtual of course but what is super cool is that for the first time, they will be able to bring in folks from around the world to participate. And LOOK AT THIS LINEUP! The tribute to RBG by Gloria Steinem is plenty but look at everyone else slated to be there! What's even cooler is that they've decided to make the event FREE!! They want as many people to come and experience what they do- all ages and backgrounds.

So do RSVP and I'll see you there! Dec. 3rd. 💪🏽❤️👊🏽
@equalitynoworg @marisatomei @merylstreep @janefonda @jameelajamilofficial @therealmargaretatwood @katehudson @aasif @karamo @iammaxgreenfield @reallindaperry and so many more! #equality #womensupportingwomen @gloriasteinem #rbg @_yasmeen.hassan

Looking for a holiday gift? Look no further. @bhaa

Looking for a holiday gift? Look no further. @bhaashabasics and @mangoandmarigoldpress have teamed up to give the cutest bundle. Get #alwaysanjali and a personalized ornament (avail in ANY language!) for you, your kids, your family, friends...! The possibilities are endless. Wouldn’t it have been amazing to have had this option when we were growing up?
*if you already have #alwaysanjali, you can still get the ornament if you pre-order #bravoanjali 📚❤️🤸🏽‍♀️

Posted @withregram • @bhaashabasics There are many lessons from 2️⃣0️⃣2️⃣0️⃣, but one of the more powerful things I've learned is that REPRESENTATION and INCLUSION matter. ✊🏼✊🏽✊🏾✊🏿

When entire groups of society are misrepresented, underrepresented, or simply excluded, it can be devastating, divisive, and hurtful. The Desi community is blessed to be represented and included in many ways and with much work to do in breaking down our own biases as a community.

The Desi community is blessed to be represented and included in so many ways, even at the highest levels of our country (🙌🏽 @kamalaharris Aunti), but still our cultural heritage and traditions are often left out of this representation. It's like we're invited to the party, but we have to leave the Desi part of us at home

That's why this Christmas 🎄 I am incredibly excited and honored to partner with @mangoandmarigoldpress to bring to you the "Always Me" Ornament, inspired by Anjali, a young girl who realizes that her superpower is being herself and being proud of who she is. My sincere hope is that this handmade keepsake ornament will adorn your tree and help your little ones carry their name with pride and power - and not only in English, but in whatever your mother tongue may be!

For those of you who haven't read Always Anjali, it is by far the most powerful and relatable culturally inclusive South Asian book and I am so grateful to @beneaththesheetz for bringing this story to the world. For a limited time, you can buy a copy of Always Anjali together with your very own "Always Me" Ornament on our website - I promise it's a thoughtful Christmas gift that'll stay with whoever you give it to for a lifetime!

Looking forward to chatting with @lisaraniray, my

Looking forward to chatting with @lisaraniray, my friend, double co-star, and all around talented artist and mama this week. Join us as we delve into her memoir, ‘Close to the Bone.’ Available now! See y’all Friday. 📚❤️🤸🏽‍♀️#iglive #booktalk #memoir #actors #authors #supporteachother #womensupportingwomen #icantthinkstraight #theworldunseen @penguinrandomhouse

"My kids and I love 'Bravo Anjali!' I wish I’d h

"My kids and I love 'Bravo Anjali!' I wish I’d had a book like this when I was a kid. I never saw myself represented in the books I read as a brown girl learning and performing a classical Indian instrument. It’s full of small, sharply observed moments that caught at my heart for how they detail the myriad ways we make ourselves small and silent. I wanted to cheer for Anjali as she let her light shine in all its glory." ⠀
⠀
-- Anoushka Shankar, sitarist, composer⠀

Thank you to dear @anoushkashankarofficial for your support and words about #BravoAnjali. We are so grateful and humbled by your love. Friends- Anoushka’s latest EP ‘Love Letters’ is now available on all streaming platforms. Check it out. She is a wonder. 🎼🙏🏽❤️

A few more days to get ALL the cool extras if you pre-order early. Link in bio. @luciasoto_com @mangoandmarigoldpress
.⠀
#newbookalert #newbookstagram #newbookrelease #diversebooksforkids #representationmatters #diversityandinclusion #music #childrensliterature #kidlit #india #southasia #diaspora

I adored connecting @matthewcwinner when #alwaysan

I adored connecting @matthewcwinner when #alwaysanjali was published. Such a great conversation and looking forward to another! Thank you for your support with the latest 🙏🏽👊🏽 #bravoanjali @luciasoto_com @mangoandmarigoldpress

Posted @withregram • @thechildrensbookpodcast Congratulations to Sheetal Sheth, author and friend-of-the-show, on her upcoming release of BRAVO ANJALI! Sheetal joined me on the podcast back in 2018 to talk about ALWAYS ANJALI, her picture book debut published by @mangoandmarigoldpress. I loved reading about Anjali, a life-loving, friend-hugging kid who was teased for her name. The strength and resilience shown in that story was something that I also saw in lots of the children I teach.

BRAVO ANJALI, the upcoming sequel expected in September 2021, is described this way:

"For Anjali, playing the tabla is something that comes naturally. She loves the feel of the drum beneath her fingers and getting lost in the music. But when the boys in her class give her a hard time for being better than them, she messes up on purpose. When her teacher announces a contest where the winner will get to perform with him at his next concert, Anjali is perplexed. Winning the contest would be a dream for Anjali. But it seems like the better she gets, the meaner some of the kids are. In this follow up to Always Anjali, Anjali realizes that she should never let anyone make her feel bad for being good at something. An important story for all children to remember to 'never dim their light.’"

Cannot wait to check it out!

With this launch, @mangoandmarigoldpress is also continuing our #1001DiverseBooks program to help us not only bridge the diversity gap but also the accessibility gap in children’s literature. With each new book launch, Mango and Marigold Press is committed to also raise the funds to donate 1001 books to literacy and advocacy nonprofits that are working across the country to help those in need.

Mango and Marigold Press is also giving away some goodies if you pre-order!

And the celebrations just keep on coming! I could

And the celebrations just keep on coming! I could not be prouder and happier to announce Bravo Anjali!, the follow up to award winning, #AlwaysAnjali. It couldn't have come at a better time as in this book, we see Anjali navigate friendships and how to deal with being the only girl in the room. A conversation we should be having with all our boys and girls! AND this book has music!! :) Available for PRE-ORDER NOW (Lots of extra goodies will come your way if you order early!) Look at this stunning cover by @luciasoto_com! Btw, can you believe this is the first and only picture book series that features a South Asian hero? As dear Kamala said, 'she may be the first, but she most certainly won't be the last.' Let's get this party started! Thanks all for the amazing success and support of Anjali. We couldn't do it without you. Much love. And here's the first interview and a sneak peak into the book. Thank you Scholastic's @mrschureads for the support! http://mrschureads.blogspot.com/2020/11/bravo-anjali-by-sheetal-sheth-and-lucia.html @mangoandmarigoldpress #representationmatters #kidlit #picturebook

We can all breathe again. The spontaneous cheering

We can all breathe again. The spontaneous cheering and celebration on a gloriously beautiful day in NYC has filled my heart. It’s like we all took a deep sigh of relief. So much work to do. But today we rejoice. 👊🏽🙏🏽❤️ #bidenharris2020

DIWALI is next week and as hard as rebuilding this

DIWALI is next week and as hard as rebuilding this country will be, there is much to celebrate. Join @milkandcardamom and I as we dish Diwali tips, recipes and fun! 🪔 **I will be giving away a copy of her ‘Milk and Cardamom Cookbook!’** to enter, be sure to follow both of us, tag a friend, and post a question you’d like us to answer on the live ❤️🙏🏽

This is a true story and I adore @belascoainyneptu

This is a true story and I adore @belascoainyneptuno. He has become a dear friend and we would love to make a Spanish translation. I can’t tell you how many messages I get asking for it. Reach out if that’s in your wheelhouse. Let’s make Anjali as accessible and as available as possible. 🙏🏽👊🏽 #alwaysanjali #representationmatters

Posted @withregram • @belascoainyneptuno I’d like to let #SpanishPublishers know that one of my short term goals is to find a #publisher for #AlwaysAnjali, written by the wonderful and multitalented force of nature that is @beneaththesheetz. I loved this #book from the minute I opened it, a few years ago, at a signing event with the author at @watchungbooksellers. I bought two (signed!) copies for the two Anjalis in my life —one, a student; the other, a friend— and a copy for my son. We got in the car, I read the book to him, and I was so moved and inspired that we went back to the bookstore, where I reintroduced myself to #SheetalSheth and told her that I wanted to #translate her book. I had never done that. And there you have the origin story of our friendship.

Why do I love #AlwaysAnjali? I’m glad you asked. (#NoSpoilers.) In an inspiring Hero’s Journey, the #book promotes tolerance, empathy and celebrating our differences by telling the story of a brave 7-year old brown girl who struggles to find her place in a world that tells her that she doesn’t belong.

At a time when #SystemicRacism is a growing part of the national conversation, #AlwaysAnjali is serving as a vital resource in talking to #children about #racism. It's been featured on NPR, HuffPost, BookRiot, Today's Parent, Thrive Global, Cheddar, Children's Book Council, Publisher's Weekly and more... Even Gothamist recommended the book —in spite of it not taking place in #NYC— because of the universality of its story.

I would love for my son and his generation to read in #Spanish this story about a girl from an #Indian family. Which is to say that #WeNeedDiverseBooks also in #Spanish. So if you are reading this and are in a position to acquire rights, reach out to me (or to the author herself!).

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